JOB DESCRIPTION

The Marketing and PR Coordinator is responsible for fulfilling our mission by using communication techniques to engage new audiences in historic preservation, advertise our success and growth and inspire the public to appreciate Macon. This staff person also oversees all fundraising events for Historic Macon Foundation, manages digital and print communication materials and advertising and assists with general administrative tasks. This position reports to the Executive Director and works closely with staff, Board members and numerous committee members.

The successful employee will be creative, well-organized, efficient and able to multi-task. The successful employee will also be an excellent communicator, fluent in digital and traditional communication forms, including graphic design. We are looking for a team member who brings professional skills in marketing and communication who can assist in strengthening all aspects of our mission including public education and outreach, fundraising, marketing real estate, event management and increasing general awareness about our activities and success.

Job Qualifications:

A Bachelor’s degree in communication, marketing, public relations or a related field is required. Extensive computer, media and web literacy is required.

Performance Measures:

-Improve the visibility and knowledge about preservation and Historic Macon’s activities in the community by securing weekly press coverage through print, digital, web, social, television and radio media

- Inspire appreciation for Macon and its historic architecture by expanding Historic Macon’s brand and marketing

-Use PR and marketing to recruit new members, increase the number of attendants at educational, advocacy and fundraising events

-Use advertising to help educate local citizens about historic preservation and the importance of our local history

-Grow the digital audience for preservation information through the email newsletter and website visitation